There are 4.2 million children living in poverty in the UK. Due to rising poverty, it is estimated 1.7 million kids attend school in badly fitting, unclean and incorrect clothing. This initiative allows us to have the funds available to buy school children in need here in the U.K. a new pair of school shoes to give them that extra spring in their step. With the contacts we have and the more we can raise with your help, the more pairs we can purchase at a discounted rate. We also provide new wellies for outdoor play and walking to school in wet weather, and PE trainers, if funding allows.